If like me you love your coffee and in my case an espresso, then I would like to tell you about a rather exclusive espresso bar in the heart of London’s Mayfair that opened just a few weeks ago and is normally an invitation-only place.
H.R. Owen Bugatti has launched Ettore’s Espresso Bar which is perhaps one of the most exclusive coffee spots in London. It is also the first Bugatti dealership anywhere in the world to have its very own espresso bar and has opened its doors to the public for the very first time.
The new espresso bar is located at the French luxury marque’s London showroom in Bruton Street in Mayfair and is named after the founder and patron of Bugatti, Ettore Bugatti.
Ettore chose only the very best in everything he did, not just for his ingenious cars, but also for bicycle frames, razors and locks. Basically, if he was unable to find a product that met his high standards, he would simply design his own. With that in mind, Ettore’s Espresso Bar has been designed in his image, with a top-end Italian espresso machine, a nod to Ettore’s Italian birthplace, with a trained barista serving luxurious coffees to passers-by.
It really is one of the most extraordinary coffee spots in London sitting right next to the latest Bugatti cars in the showroom along with beautifully crafted Bugatti Home Collection furniture.
The coffee bar serves a range of coffees that includes the cappuccino, espresso, latte, Americano, flat white and macchiato. But if you want something just a little bit special, then ask for The Ettore Shot, which is an Espresso served in a Bugatti Carbon Fibre Espresso cup. It doesn’t come cheap though at £50, but you will be given full access to the showroom lounge and be able to get up close and personal with a Bugatti on display, as well as getting the opportunity to talk to the brand ambassadors there.
The lounge itself is furnished with specially designed Bugatti armchairs, made with the finest leather and blue-tinted carbon fibre. In fact, they are the very same high-spec materials that you’ll find in Bugatti’s cars. The showroom lounge also reflects Bugatti’s history and heritage through a selection of art installations and sculptures that celebrate the brand beyond the cars, making H.R. Owen Bugatti much more than just a car showroom. It conveys a shared passion for the Bugatti brand and everything it stands for.
You can also see the wide variety of Bugatti merchandise available, including baseball caps, pens as well as VIITA for Bugatti smart watches.
For more information on Ettore’s Espresso Bar and Bugatti, please visit H.R. Owen’s website: www.hrowen.co.uk.
Simon Burrell is Editor of Our Man On The Ground, a member of The British Guild of Travel Writers and professional photographer.
Photographs courtesy of H.R. Owen Bugatti London